Be a Broken Record

Read time: 3 minutes

I have about 30 field technicians that I work with regularly.

Dave Ramsey says all the time is that you have to come up with what you want people to do, then repeat it over and over again. By the time you are sick of saying it, they are just barely starting to hear it.

Boy oh boy is that true.

Here are some areas I have found myself repeating myself over and over again.

• Financing

  • We offer fast, easy, 0% interest financing up to 60 months. You’d think that would be a no brainer for the guys to bring up in the field right? Nope, it took months and months to get this program underway.

• Detailed notes and signed documents

  • In a complicated trade with lots of nuance correctly documenting notes is hugely important. We deal with potentially dangerous equipment. Notes are a big part of making sure we cross our “I”s and dot our “T”s.

When you don’t pay attention to these things, it’s human nature to just sliiiiiiiiiiiiiide back to the path of least resistance. Techs will just do the bare minimum to get by, and that results in sloppy books, bad tickets, and no profit.

Fighting that urge to just take the easy way out is a constant battle, and I find myself being a broken record pushing for things to be done the right way every time.

If it feels like you are a broken record in your business. Good. That’s the way it should be.

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Keep it simple stupid(KISS)

One decision that we made that simplified things for our technicians was to incentivize credit card payments from customers. We used to offer a discount if a customer paid with cash or check. Typically a credit card costs us about 3% of the total transactions.

We found ourselves spending enormous amounts of time chasing down lost checks, looking for cash, and auditing all the invoices to make sure they were paid.

With a credit card it is all done instantly. No need to come back to the office. No need to keep track of a piece of paper. Just instant transaction and deposit to the bank account with Jobber.

Simple is best. The less steps there are to follow, the more team buy in you’ll get and better execution.

We’ve found it is well worth the 3%.

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Want to start a business but don’t have any ideas?

Look no further.

We’ve covered dozens of business ideas on this newsletter.

If you don’t like mine. Check out Chris Koerner. He’s my favorite idea guy because he doesn’t downplay the hard work it will take to be successful. He still churns out tons of great ideas that are creative and fun.

Beware the influencers who are selling courses and masterminds. A simple rule I live by is:

“If it sounds too good to be true it probably is.”

I have multiple friends who lost thousands of dollars to this scam from 2020-2023 in Utah.

I no longer invest in crypto, memecoins, or NFTs. My focus is better spent on making this business as profitable as possible.

That’s all for today. Happy New Year!